Even rich people desperately need somebody to love. Millionaires are people as well and need a person to take them as they are. And so the website is the matchmaking service, which offers dating tools and database of personals. The website is quite young; it works since 2007, and has already gathered 40.000 registered members. The basic account lacks some of the exclusive alternatives. In order to get the access to these highlights, account must be upgraded to Silver or premium Gold membership. The Silver costs $35.95/month, and Gold membership is $44.95of cost. These types of premium account will give the user the opportunity to use income verification, email, photo uploads, dating tips, instant messaging, dating tips, etc.